Keyword research is the first fundamental step in an e-commerce SEO campaign. You'll rank for keywords that don't generate traffic or cause customers to buy. SEO for e-commerce is a strategy that helps web retailers rank higher in search engine results. A well-designed and optimized website with high-quality content will rank better on search engines such as Google, which will increase the visibility of your store and generate traffic.
Ecommerce SEO is the search engine optimization of an online store. Writing long descriptions with relevant keywords on every product page is an example of optimization. Getting backlinks from relevant websites can also improve your online store's ranking. As the lines between technical SEO and on-page SEO continue to blur, it's easier than ever to create a website with clean URLs, correct internal links, and most importantly, no cumulative redirects.
The first step in any SEO campaign, whether it's SEO for e-commerce or otherwise, is to develop a list of keywords that are relevant to your website and for which you want to rank. Most e-commerce sites use SEO in some way, either managed and performed in-house or by an SEO agency. Ahrefs competes with Moz and Semrush, two other SEO software companies that you'll find when looking for SEO tools. However, unlike SEO for content-focused websites, SEO for e-commerce is more than just adding keywords, writing blog posts, and getting links.